This blog is about everything it takes to start a wine label from scratch in Oregon. My goal is to crush in the fall of 2009 with a first release in 2010. I have only a vague idea of how to get there. You're welcome to watch me fail or succeed.
I'm not just some yahoo with a crazy notion. Okay, well maybe I am. But I do have some idea of what I'm doing. Read About this blog (Chapter 1) if you want to hear about my first foray into commercial winemaking in Missouri. I grew grapes in a test vineyard for eight years. I made wine (some of it actually pretty good) in the basement. I covered the Missouri wine industry as a journalist and public relations hack. I've taken courses in viticulture and spent plenty of volunteer hours in commercial vineyards.
I will be transparent in my efforts. I'll post the full business plan and document every step (and misstep). I don't expect that I'll make much money, but that's okay. It's not about money. It's about obsession. It's about catching the wine bug. And then doing something with it.
See you in the vineyard.
DB
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